Not divulge to a third party any personal information gathered within the context of a survey (telephone, Web, mail, or face-to-face), focus group, interview, or other type of study. Before survey data are transmitted to a third party, all personal information that could be used to identify a respondent is deleted. The only circumstances under which personal information may be given to a third party is when the respondent has been informed of this possibility and has given his consent, or when the firm is obligated under the law to provide such information (e.g. court summons).
