{"id":1319,"date":"2016-08-11T18:39:00","date_gmt":"2016-08-11T22:39:00","guid":{"rendered":"https:\/\/www.adhoc-recherche.com\/?p=1319"},"modified":"2022-05-24T18:39:55","modified_gmt":"2022-05-24T22:39:55","slug":"les-avis-en-ligne-et-la-tentation-du-controle","status":"publish","type":"post","link":"https:\/\/www.adhoc-recherche.com\/fr\/les-avis-en-ligne-et-la-tentation-du-controle\/","title":{"rendered":"LES AVIS EN LIGNE ET LA TENTATION DU CONTR\u00d4LE"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\" style=\"font-size:13px\"><br><img decoding=\"async\" src=\"https:\/\/www.adhoc-recherche.com\/app\/thirdparty\/phpthumb\/phpThumb.php?src=%2Fapp%2Fuploads%2Fimages%2Funcategorized%2Fiphone.png&amp;q=100&amp;w=615&amp;hash=65ecc1195b1aedc578fa1825bf147a46\" alt=\"\">Nous disions, dans un&nbsp;<a href=\"https:\/\/www.adhoc-recherche.com\/fr\/blogue\/forever-young-1\/\">article r\u00e9cent<\/a>, que les avis en ligne (sur les&nbsp;<em>Trip Advisor<\/em>&nbsp;et&nbsp;<em>Yelp<\/em>, de ce monde) sont devenus des sources d\u2019information incontournables dans le processus d\u00e9cisionnel d\u2019achat des mill\u00e9niaux. Cependant, encore en 2016, les pratiques de certaines entreprises sont douteuses et pourraient, \u00e0 terme, nuire \u00e0 la cr\u00e9dibilit\u00e9 que les consommateurs leur attribuent.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"font-size:13px\">La preuve, j\u2019ai r\u00e9cemment re\u00e7u un courriel de la part d\u2019une auberge de jeunesse une semaine apr\u00e8s avoir r\u00e9serv\u00e9 un s\u00e9jour pour mes vacances. Alors que je n\u2019y ai encore jamais mis les pieds, je suis invit\u00e9e \u00e0 me rendre sur leur page&nbsp;<em>Trip Advisor<\/em>&nbsp;et \u00e0 laisser un commentaire (\u00e9videmment positif) afin de courir la chance de gagner un s\u00e9jour gratuit. Pour la cr\u00e9dibilit\u00e9, on repassera!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"font-size:13px\">Cette tentative de \u00ab&nbsp;corruption&nbsp;\u00bb qui propose d\u2019\u00e9changer un mensonge pour une possibilit\u00e9 de gain r\u00e9v\u00e8le une des limites des avis en ligne, notamment dans le cas des plus petites entreprises qui peuvent plus facilement contr\u00f4ler le flot d\u2019information, forc\u00e9ment moindre, \u00e0 l\u2019\u00e9gard de leurs produits et services.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"font-size:13px\">Il n\u2019en reste pas moins qu\u2019il s\u2019agit sans contredit l\u00e0 d\u2019une pratique \u00e0 bannir. Au-del\u00e0 des risques de \u00ab&nbsp;backlash&nbsp;\u00bb, il est important pour les entreprises de comprendre que tant les propos \u00e9logieux que n\u00e9gatifs constituent des opportunit\u00e9s de valorisation et \/ ou d\u2019am\u00e9lioration.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"font-size:13px\">Contrairement au bouche \u00e0 oreille traditionnel qui se fait \u00e0 l\u2019insu des entreprises, le e-WOM, permet aux organisations de connaitre l\u2019identit\u00e9 de leurs d\u00e9tracteurs. Les entreprises ont donc, la possibilit\u00e9 de rectifier la situation et d\u2019\u00e9viter qu\u2019une personne ne continue \u00e0 propager des mauvais commentaires en prenant rapidement en charge le probl\u00e8me.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"font-size:13px\">Les recherches d\u00e9montrent que pour qu\u2019un consommateur soit satisfait suite \u00e0 une plainte, il doit percevoir une justice au niveau des proc\u00e9dures, des interactions et de la compensation. Ainsi, pour que la r\u00e9cup\u00e9ration de l\u2019insatisfaction soit efficace, l\u2019entreprise doit&nbsp;respecter les quatre lignes directrices suivantes :<\/p>\n\n\n\n<ol class=\"wp-block-list\" style=\"font-size:13px\"><li>Entrer rapidement en contact avec le client insatisfait (justice proc\u00e9durale);<\/li><li>Reconnaitre le probl\u00e8me, d\u00e9montrer de l\u2019empathie \u00e0 l\u2019\u00e9gard de la situation v\u00e9cue par le consommateur et ne jamais le mettre en doute (justice interactionnelle);<\/li><li>Fournir des explications ainsi que des excuses (justice interactionnelle);<\/li><li>Trouver une solution, que ce soit ouvertement ou en priv\u00e9e, afin de proposer une compensation, qu\u2019elle soit mon\u00e9taire ou pas, qui permettra de combler le pr\u00e9judice ressenti (justice distributive).<\/li><\/ol>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"font-size:13px\"><br>Ainsi, un consommateur qui per\u00e7oit que l\u2019entreprise a \u00e9t\u00e9 efficace dans la gestion du probl\u00e8me, qu\u2019elle a \u00e9t\u00e9 empathique et qu\u2019elle lui a rendu de fa\u00e7on \u00e9quitable ce qui lui \u00e9tait d\u00fb, sera davantage satisfait. Ainsi, gr\u00e2ce au Web et aux avis en ligne, une entreprise a l\u2019opportunit\u00e9 de transformer une mauvaise exp\u00e9rience client en une positive et, \u00e0 d\u00e9faut, de syst\u00e9matiquement pouvoir convertir ses d\u00e9tracteurs en promoteurs, r\u00e9tablir sa relation avec le consommateur.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nous disions, dans un article r\u00e9cent, que les avis en ligne(sur les Trip Advisor et Yelp, de ce monde) sont devenus des sources d\u2019information incontournables dans le processus d\u00e9cisionnel d\u2019achat des mill\u00e9niaux. Cependant, encore en 2016, les pratiques de certaines entreprises sont douteuses et pourraient, \u00e0 terme, nuire \u00e0 la cr\u00e9dibilit\u00e9 que les consommateurs leur attribuent.<\/p>\n<p>La preuve, j\u2019ai r\u00e9cemment re\u00e7u un courriel de la part d\u2019une auberge de jeunesse une semaine apr\u00e8s avoir r\u00e9serv\u00e9 un s\u00e9jour pour mes vacances. Alors que je n\u2019y ai encore jamais mis les pieds, je suis invit\u00e9e \u00e0 me rendre sur leur page Trip Advisor et \u00e0 laisser un commentaire (\u00e9videmment positif) afin de courir la chance de gagner un s\u00e9jour gratuit.<\/p>\n","protected":false},"author":18,"featured_media":1320,"comment_status":"open","ping_status":"open","sticky":false,"template":"templates\/template-blog.php","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[7],"tags":[],"class_list":["post-1319","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>LES AVIS EN LIGNE ET LA TENTATION DU CONTR\u00d4LE - Ad Hoc Recherche<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.adhoc-recherche.com\/fr\/les-avis-en-ligne-et-la-tentation-du-controle\/\" \/>\n<meta property=\"og:locale\" content=\"fr_CA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LES AVIS EN LIGNE ET LA TENTATION DU CONTR\u00d4LE - Ad Hoc Recherche\" \/>\n<meta property=\"og:description\" content=\"Nous disions, dans un article r\u00e9cent, que les avis en ligne(sur les Trip Advisor et Yelp, de ce monde) sont devenus des sources d\u2019information incontournables dans le processus d\u00e9cisionnel d\u2019achat des mill\u00e9niaux. Cependant, encore en 2016, les pratiques de certaines entreprises sont douteuses et pourraient, \u00e0 terme, nuire \u00e0 la cr\u00e9dibilit\u00e9 que les consommateurs leur attribuent. La preuve, j\u2019ai r\u00e9cemment re\u00e7u un courriel de la part d\u2019une auberge de jeunesse une semaine apr\u00e8s avoir r\u00e9serv\u00e9 un s\u00e9jour pour mes vacances. Alors que je n\u2019y ai encore jamais mis les pieds, je suis invit\u00e9e \u00e0 me rendre sur leur page Trip Advisor et \u00e0 laisser un commentaire (\u00e9videmment positif) afin de courir la chance de gagner un s\u00e9jour gratuit.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.adhoc-recherche.com\/fr\/les-avis-en-ligne-et-la-tentation-du-controle\/\" \/>\n<meta property=\"og:site_name\" content=\"Ad Hoc Recherche\" \/>\n<meta property=\"article:published_time\" content=\"2016-08-11T22:39:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-05-24T22:39:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.adhoc-recherche.com\/wp-content\/uploads\/2022\/05\/3dc393c6f01444c6d1b1b8731a7fa05f1470936007_blogpost_thumb_blog.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"267\" \/>\n\t<meta property=\"og:image:height\" content=\"189\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sabrina Bedard\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sabrina Bedard\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimation du temps de lecture\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.adhoc-recherche.com\\\/les-avis-en-ligne-et-la-tentation-du-controle\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.adhoc-recherche.com\\\/les-avis-en-ligne-et-la-tentation-du-controle\\\/\"},\"author\":{\"name\":\"Sabrina Bedard\",\"@id\":\"https:\\\/\\\/www.adhoc-recherche.com\\\/en\\\/#\\\/schema\\\/person\\\/722eb57b058b326dd63c3739f9e0caa8\"},\"headline\":\"LES AVIS EN LIGNE ET LA TENTATION DU CONTR\u00d4LE\",\"datePublished\":\"2016-08-11T22:39:00+00:00\",\"dateModified\":\"2022-05-24T22:39:55+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.adhoc-recherche.com\\\/les-avis-en-ligne-et-la-tentation-du-controle\\\/\"},\"wordCount\":532,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.adhoc-recherche.com\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.adhoc-recherche.com\\\/les-avis-en-ligne-et-la-tentation-du-controle\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.adhoc-recherche.com\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/3dc393c6f01444c6d1b1b8731a7fa05f1470936007_blogpost_thumb_blog.jpg\",\"articleSection\":[\"Actualit\u00e9s\"],\"inLanguage\":\"fr-CA\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.adhoc-recherche.com\\\/les-avis-en-ligne-et-la-tentation-du-controle\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.adhoc-recherche.com\\\/les-avis-en-ligne-et-la-tentation-du-controle\\\/\",\"url\":\"https:\\\/\\\/www.adhoc-recherche.com\\\/les-avis-en-ligne-et-la-tentation-du-controle\\\/\",\"name\":\"LES AVIS EN LIGNE ET LA TENTATION DU CONTR\u00d4LE - Ad Hoc Recherche\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.adhoc-recherche.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.adhoc-recherche.com\\\/les-avis-en-ligne-et-la-tentation-du-controle\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.adhoc-recherche.com\\\/les-avis-en-ligne-et-la-tentation-du-controle\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.adhoc-recherche.com\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/3dc393c6f01444c6d1b1b8731a7fa05f1470936007_blogpost_thumb_blog.jpg\",\"datePublished\":\"2016-08-11T22:39:00+00:00\",\"dateModified\":\"2022-05-24T22:39:55+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.adhoc-recherche.com\\\/les-avis-en-ligne-et-la-tentation-du-controle\\\/#breadcrumb\"},\"inLanguage\":\"fr-CA\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.adhoc-recherche.com\\\/les-avis-en-ligne-et-la-tentation-du-controle\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-CA\",\"@id\":\"https:\\\/\\\/www.adhoc-recherche.com\\\/les-avis-en-ligne-et-la-tentation-du-controle\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.adhoc-recherche.com\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/3dc393c6f01444c6d1b1b8731a7fa05f1470936007_blogpost_thumb_blog.jpg\",\"contentUrl\":\"https:\\\/\\\/www.adhoc-recherche.com\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/3dc393c6f01444c6d1b1b8731a7fa05f1470936007_blogpost_thumb_blog.jpg\",\"width\":267,\"height\":189},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.adhoc-recherche.com\\\/les-avis-en-ligne-et-la-tentation-du-controle\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\\\/\\\/www.adhoc-recherche.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"LES AVIS EN LIGNE ET LA TENTATION DU CONTR\u00d4LE\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.adhoc-recherche.com\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.adhoc-recherche.com\\\/en\\\/\",\"name\":\"Ad Hoc Recherche\",\"description\":\"Ad hoc recherche marketing sondage enqu\u00eate \u00e9tude march\u00e9 quali quanti\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.adhoc-recherche.com\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.adhoc-recherche.com\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-CA\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.adhoc-recherche.com\\\/en\\\/#organization\",\"name\":\"Ad Hoc Recherche\",\"url\":\"https:\\\/\\\/www.adhoc-recherche.com\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-CA\",\"@id\":\"https:\\\/\\\/www.adhoc-recherche.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.adhoc-recherche.com\\\/wp-content\\\/uploads\\\/2022\\\/12\\\/Adhoc-fr-coul-siteweb.svg\",\"contentUrl\":\"https:\\\/\\\/www.adhoc-recherche.com\\\/wp-content\\\/uploads\\\/2022\\\/12\\\/Adhoc-fr-coul-siteweb.svg\",\"caption\":\"Ad Hoc Recherche\"},\"image\":{\"@id\":\"https:\\\/\\\/www.adhoc-recherche.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.adhoc-recherche.com\\\/en\\\/#\\\/schema\\\/person\\\/722eb57b058b326dd63c3739f9e0caa8\",\"name\":\"Sabrina Bedard\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-CA\",\"@id\":\"https:\\\/\\\/www.adhoc-recherche.com\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/avatar_user_18_1653672200.jpg\",\"url\":\"https:\\\/\\\/www.adhoc-recherche.com\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/avatar_user_18_1653672200.jpg\",\"contentUrl\":\"https:\\\/\\\/www.adhoc-recherche.com\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/avatar_user_18_1653672200.jpg\",\"caption\":\"Sabrina Bedard\"},\"url\":\"https:\\\/\\\/www.adhoc-recherche.com\\\/fr\\\/author\\\/sabrina-bedard\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"LES AVIS EN LIGNE ET LA TENTATION DU CONTR\u00d4LE - Ad Hoc Recherche","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.adhoc-recherche.com\/fr\/les-avis-en-ligne-et-la-tentation-du-controle\/","og_locale":"fr_CA","og_type":"article","og_title":"LES AVIS EN LIGNE ET LA TENTATION DU CONTR\u00d4LE - Ad Hoc Recherche","og_description":"Nous disions, dans un article r\u00e9cent, que les avis en ligne(sur les Trip Advisor et Yelp, de ce monde) sont devenus des sources d\u2019information incontournables dans le processus d\u00e9cisionnel d\u2019achat des mill\u00e9niaux. Cependant, encore en 2016, les pratiques de certaines entreprises sont douteuses et pourraient, \u00e0 terme, nuire \u00e0 la cr\u00e9dibilit\u00e9 que les consommateurs leur attribuent. La preuve, j\u2019ai r\u00e9cemment re\u00e7u un courriel de la part d\u2019une auberge de jeunesse une semaine apr\u00e8s avoir r\u00e9serv\u00e9 un s\u00e9jour pour mes vacances. Alors que je n\u2019y ai encore jamais mis les pieds, je suis invit\u00e9e \u00e0 me rendre sur leur page Trip Advisor et \u00e0 laisser un commentaire (\u00e9videmment positif) afin de courir la chance de gagner un s\u00e9jour gratuit.","og_url":"https:\/\/www.adhoc-recherche.com\/fr\/les-avis-en-ligne-et-la-tentation-du-controle\/","og_site_name":"Ad Hoc Recherche","article_published_time":"2016-08-11T22:39:00+00:00","article_modified_time":"2022-05-24T22:39:55+00:00","og_image":[{"width":267,"height":189,"url":"https:\/\/www.adhoc-recherche.com\/wp-content\/uploads\/2022\/05\/3dc393c6f01444c6d1b1b8731a7fa05f1470936007_blogpost_thumb_blog.jpg","type":"image\/jpeg"}],"author":"Sabrina Bedard","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"Sabrina Bedard","Estimation du temps de lecture":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.adhoc-recherche.com\/les-avis-en-ligne-et-la-tentation-du-controle\/#article","isPartOf":{"@id":"https:\/\/www.adhoc-recherche.com\/les-avis-en-ligne-et-la-tentation-du-controle\/"},"author":{"name":"Sabrina Bedard","@id":"https:\/\/www.adhoc-recherche.com\/en\/#\/schema\/person\/722eb57b058b326dd63c3739f9e0caa8"},"headline":"LES AVIS EN LIGNE ET LA TENTATION DU CONTR\u00d4LE","datePublished":"2016-08-11T22:39:00+00:00","dateModified":"2022-05-24T22:39:55+00:00","mainEntityOfPage":{"@id":"https:\/\/www.adhoc-recherche.com\/les-avis-en-ligne-et-la-tentation-du-controle\/"},"wordCount":532,"commentCount":0,"publisher":{"@id":"https:\/\/www.adhoc-recherche.com\/en\/#organization"},"image":{"@id":"https:\/\/www.adhoc-recherche.com\/les-avis-en-ligne-et-la-tentation-du-controle\/#primaryimage"},"thumbnailUrl":"https:\/\/www.adhoc-recherche.com\/wp-content\/uploads\/2022\/05\/3dc393c6f01444c6d1b1b8731a7fa05f1470936007_blogpost_thumb_blog.jpg","articleSection":["Actualit\u00e9s"],"inLanguage":"fr-CA","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.adhoc-recherche.com\/les-avis-en-ligne-et-la-tentation-du-controle\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.adhoc-recherche.com\/les-avis-en-ligne-et-la-tentation-du-controle\/","url":"https:\/\/www.adhoc-recherche.com\/les-avis-en-ligne-et-la-tentation-du-controle\/","name":"LES AVIS EN LIGNE ET LA TENTATION DU CONTR\u00d4LE - Ad Hoc Recherche","isPartOf":{"@id":"https:\/\/www.adhoc-recherche.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.adhoc-recherche.com\/les-avis-en-ligne-et-la-tentation-du-controle\/#primaryimage"},"image":{"@id":"https:\/\/www.adhoc-recherche.com\/les-avis-en-ligne-et-la-tentation-du-controle\/#primaryimage"},"thumbnailUrl":"https:\/\/www.adhoc-recherche.com\/wp-content\/uploads\/2022\/05\/3dc393c6f01444c6d1b1b8731a7fa05f1470936007_blogpost_thumb_blog.jpg","datePublished":"2016-08-11T22:39:00+00:00","dateModified":"2022-05-24T22:39:55+00:00","breadcrumb":{"@id":"https:\/\/www.adhoc-recherche.com\/les-avis-en-ligne-et-la-tentation-du-controle\/#breadcrumb"},"inLanguage":"fr-CA","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.adhoc-recherche.com\/les-avis-en-ligne-et-la-tentation-du-controle\/"]}]},{"@type":"ImageObject","inLanguage":"fr-CA","@id":"https:\/\/www.adhoc-recherche.com\/les-avis-en-ligne-et-la-tentation-du-controle\/#primaryimage","url":"https:\/\/www.adhoc-recherche.com\/wp-content\/uploads\/2022\/05\/3dc393c6f01444c6d1b1b8731a7fa05f1470936007_blogpost_thumb_blog.jpg","contentUrl":"https:\/\/www.adhoc-recherche.com\/wp-content\/uploads\/2022\/05\/3dc393c6f01444c6d1b1b8731a7fa05f1470936007_blogpost_thumb_blog.jpg","width":267,"height":189},{"@type":"BreadcrumbList","@id":"https:\/\/www.adhoc-recherche.com\/les-avis-en-ligne-et-la-tentation-du-controle\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/www.adhoc-recherche.com\/"},{"@type":"ListItem","position":2,"name":"LES AVIS EN LIGNE ET LA TENTATION DU CONTR\u00d4LE"}]},{"@type":"WebSite","@id":"https:\/\/www.adhoc-recherche.com\/en\/#website","url":"https:\/\/www.adhoc-recherche.com\/en\/","name":"Ad Hoc Recherche","description":"Ad hoc recherche marketing sondage enqu\u00eate \u00e9tude march\u00e9 quali quanti","publisher":{"@id":"https:\/\/www.adhoc-recherche.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.adhoc-recherche.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-CA"},{"@type":"Organization","@id":"https:\/\/www.adhoc-recherche.com\/en\/#organization","name":"Ad Hoc Recherche","url":"https:\/\/www.adhoc-recherche.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"fr-CA","@id":"https:\/\/www.adhoc-recherche.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/www.adhoc-recherche.com\/wp-content\/uploads\/2022\/12\/Adhoc-fr-coul-siteweb.svg","contentUrl":"https:\/\/www.adhoc-recherche.com\/wp-content\/uploads\/2022\/12\/Adhoc-fr-coul-siteweb.svg","caption":"Ad Hoc Recherche"},"image":{"@id":"https:\/\/www.adhoc-recherche.com\/en\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.adhoc-recherche.com\/en\/#\/schema\/person\/722eb57b058b326dd63c3739f9e0caa8","name":"Sabrina Bedard","image":{"@type":"ImageObject","inLanguage":"fr-CA","@id":"https:\/\/www.adhoc-recherche.com\/wp-content\/uploads\/2022\/05\/avatar_user_18_1653672200.jpg","url":"https:\/\/www.adhoc-recherche.com\/wp-content\/uploads\/2022\/05\/avatar_user_18_1653672200.jpg","contentUrl":"https:\/\/www.adhoc-recherche.com\/wp-content\/uploads\/2022\/05\/avatar_user_18_1653672200.jpg","caption":"Sabrina Bedard"},"url":"https:\/\/www.adhoc-recherche.com\/fr\/author\/sabrina-bedard\/"}]}},"jetpack_featured_media_url":"https:\/\/www.adhoc-recherche.com\/wp-content\/uploads\/2022\/05\/3dc393c6f01444c6d1b1b8731a7fa05f1470936007_blogpost_thumb_blog.jpg","_links":{"self":[{"href":"https:\/\/www.adhoc-recherche.com\/fr\/wp-json\/wp\/v2\/posts\/1319","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.adhoc-recherche.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.adhoc-recherche.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.adhoc-recherche.com\/fr\/wp-json\/wp\/v2\/users\/18"}],"replies":[{"embeddable":true,"href":"https:\/\/www.adhoc-recherche.com\/fr\/wp-json\/wp\/v2\/comments?post=1319"}],"version-history":[{"count":2,"href":"https:\/\/www.adhoc-recherche.com\/fr\/wp-json\/wp\/v2\/posts\/1319\/revisions"}],"predecessor-version":[{"id":1322,"href":"https:\/\/www.adhoc-recherche.com\/fr\/wp-json\/wp\/v2\/posts\/1319\/revisions\/1322"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.adhoc-recherche.com\/fr\/wp-json\/wp\/v2\/media\/1320"}],"wp:attachment":[{"href":"https:\/\/www.adhoc-recherche.com\/fr\/wp-json\/wp\/v2\/media?parent=1319"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.adhoc-recherche.com\/fr\/wp-json\/wp\/v2\/categories?post=1319"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.adhoc-recherche.com\/fr\/wp-json\/wp\/v2\/tags?post=1319"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}